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Gokion Technologies is an Indian startup 🇮🇳 with multiple solutions for the indian market under its cap. It is a merchant services technology start-up that aims to simplify commerce through technology.
The idea was to come up with a logo for this brand-new startup. The logo should be contemporary, timeless, and versatile enough to be used across multiple digital and marketing media formats. The logo should exude feelings of Belief, Reliability, Advancement, and Minimalist.
The logo was built with a sense of visual balance.
The ovate was placed at the same height as the difference between the 2 elements in order to set up an optically aligned logomark.
This “G” mark intends to incorporate the multiple subsidiaries that Gokion technologies has. The mark is flexible to be used as a bowl of nutrition (HeroGoko), an automated droid (MyGoko), and sustainable agriculture (Keth.io).
Gokion Technologies believes in minimalism. Their mission is to deliver the right technology on time and enable them with the ability to develop wealth that accommodates independent services.
Typography is another major player in branding. I made use of the Inter font for the wordmark typography. This was chosen so that it could work in harmony with the brand sign and represent a brand character.
Colors in your logo can serve to emphasize your business' strengths and help you attract the right customers.I chose to use the amethyst purple, to bring out a sense of playfulness and minimalism to the brand identity.
Primary Colors
Secondary Colors
It’s important that a logo looks good using only one color. I made several variations showing how the logo can be presented using a monotone color.
It is imperative for logos to be scalable, aesthetically pleasing, and legible regardless of their size-from business cards to posters to billboards.
The website concept for HeroGoko was built with a basic component style guide of buttons, typography, colors, and layout. I did my best to stay true to Gokion's desire for simplicity.
Co-Founder and CEO
Gokion Technologies, Bengaluru
Mayur is an outstanding UI and UX engineer. I have had the pleasure to work with him on some groundbreaking projects and I have always found him to be diligent, dedicated and hard-working. The quality of work he produces is jaw dropping and has always wowed me. He’s got everything in his locker room—concise and clear communication, robust design knowledge and an accommodative work approach—which makes him an unstoppable Design Engineer. Any team would be lucky to have him.
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